History

The L.A.Fuel brand burst forth with attitude in 2005, inspired by L.A., the city of endless parties and fast-living celebrities. We successfully launched energy drinks and developed a great set of cutting-edge porducts made in L.A and carried by all the Californian stars.

In 2009, our team twisted the energy supply business by introducing to the public market the fatigue solution used by the US Army soldiers. Cheaper, faster, stronger L.A.Fuel Supreme Energy Gum received the expected answer: a roar from the crowd.

Initially introduced through the night life in more than 20 countries around the world, 2012 and 2013 saw an expansion to the mass market through our education program on tiredness. With L.A.Fuel, being tired is not an excuse anymore.

The brand’s soaring future looks bright. Soon, L.A.Fuel will be introducing energy solutions with totally new tastes and fiery new formats, as well as a line of urban fashion that can only be described as Hot Stuff!